Take a few minutes and let me explain why it is so important
If you want to take things to the next level, create a flow chart. The best telemarketing firms I have studied have a detailed flow chart. It outlines every call. Rather than projecting what you will ask and anticipating rejection, map it out. Use if/then logic almost like a choose-your-own-adventure book.
Take time to map out the questions you expect to ask. Map out the possible rejections in the prospect response. You will increase your chances of getting an appointment booked. While this is not simple to do, it’s also not brain surgery. It takes time. It takes an extra 2 minutes.